Enter views
Enter the number of views you want to estimate for.
How much is your channel actually making? Enter a view count and your RPM, and the calculator returns an estimated figure in seconds. Free, no login.
Calculator inputs
Use total views and RPM to estimate a low, average, and high YouTube earnings range.
Results
Enter views and RPM above to estimate low, average, and high YouTube earnings.
A YouTube earnings calculator turns a view count and a rate into a revenue estimate. You supply both numbers; it does the arithmetic.
Worth being clear about what that means. The calculator estimates revenue from the RPM you enter - it does not work out what your RPM should be. Feed it an optimistic rate and you will get an optimistic answer. The estimate is only ever as good as the number you put in, which is why the sections below spend more time on finding a realistic RPM than on the maths.
Enter the number of views you want to estimate for.
Add what you earn per 1,000 views.
Read the estimate, then vary the inputs to compare other outcomes.
earnings = (views / 1,000) x RPM
The calculator applies the formula as you type.
Because the calculator works from your own RPM, the estimate covers whatever your RPM covers.
If you took the figure from YouTube Analytics, YouTube's RPM includes revenue from ads, YouTube Premium watch time, channel memberships, Super Chat, and Super Stickers - after YouTube's share. It does not necessarily cover everything you earn on the platform: shopping revenue, for one, sits outside it. If you took your rate from a benchmark article instead, it most likely reflects advertising alone.
Either way, the result is gross revenue from YouTube. It is not profit, and it does not include anything you earn outside the platform.
Before qualifying for ad-revenue sharing, views do not generate advertising revenue for the creator.
The Partner Program has more than one entry level. A lower tier unlocks fan-funding features such as channel memberships, Super Chat, and Super Stickers, while ad-revenue sharing sits behind a higher subscriber and watch-time bar, with a separate route based on Shorts views. A channel can therefore be earning from its audience while still earning nothing from advertising.
YouTube revises these thresholds, so check the current monetization requirements rather than planning around any particular figure.
If you are estimating for a new channel, expect the early months to produce no advertising revenue at all.
Per view is an awkward unit, and that is part of why estimates vary so wildly. You will commonly see $0.003 to $0.005 per view quoted, which works out to $3 to $5 per 1,000 views.
That is a widely quoted benchmark rather than a rate YouTube publishes, and two things undercut it. Not every view serves an ad, so your revenue per view is always lower than your revenue per ad impression. And the spread between niches and countries is wide enough that an average taken across all of YouTube tells you very little about your own channel.
This is why RPM - measured per 1,000 views - is the metric creators actually work with, and the one this calculator uses.
That is exactly what RPM measures. The figure you will see quoted almost everywhere is $3 to $5 per 1,000 views. Treat it as a widely quoted benchmark, not a rate YouTube publishes or guarantees.
What that benchmark hides is the range underneath it. RPM shifts with your niche, where your viewers are, what format you publish, the time of year, and how much of your catalogue is monetized at all. Channels sitting at identical view counts routinely earn several times more or less than one another.
Advertiser demand is the mechanism behind it. Where advertisers compete hard for an audience - finance, B2B software, legal, insurance - the bidding pushes rates up. Where the audience is broad and harder to sell to, rates fall. That is why a finance channel and a general entertainment channel are not comparable on view count alone.
Your own RPM from YouTube Analytics is worth more than any published benchmark. Use it if you have it.
Illustrative figures showing the format of the result rather than live data.
| Views | RPM | Estimated earnings |
|---|---|---|
| 100,000 | $4 | $400 |
| 1,000,000 | $3.50 | $3,500 |
Two channels can post the same view count and earn very different amounts. These are the factors that decide where you land:
| Factor | Why it matters |
|---|---|
| Niche | Often one of the biggest factors, because it sets how hard advertisers compete for your audience |
| Share of monetized views | Views that never serve an ad generate no advertising revenue, and the monetized fraction varies widely between channels |
| Audience location | Ad rates differ substantially from one country to another |
| Video format and length | Videos long enough to carry mid-roll ads alongside a pre-roll tend to earn more per view than short ones |
| Season | Ad budgets are heaviest in Q4 and thinnest in January |
| Fan funding | Memberships, Super Chat, and Super Stickers are counted in your Analytics RPM. Shopping revenue is earned separately and is not |
This calculator multiplies the views and RPM you enter to produce an estimate. Actual revenue may differ because RPM changes with audience location, niche, seasonality, video format, advertiser demand, and monetization eligibility. The result does not represent profit or include taxes and production costs.
Use it for planning and comparison - modelling what a view target might be worth, or checking whether a niche justifies the effort. For what you actually earned, YouTube Analytics is the only authority.
Common questions about YouTube Earnings Calculator.
There is no reliable single answer. At the widely quoted benchmark of $3 to $5 per 1,000 views, a million views works out to roughly $3,000 to $5,000 - but that assumes a benchmark which may not apply to your channel at all. Niche and audience country can push the real figure well outside that range in either direction. Enter a million views with your own RPM for something meaningful.
Neither, exactly. Advertisers pay on different models - some when an ad is seen, some when it is clicked or watched through - and YouTube passes on a share of whatever those ads generate. RPM blends all of it into one figure per 1,000 views, which is why it is the practical number to plan with.
No. RPM is what you keep per 1,000 views. CPM is what advertisers pay per 1,000 ad impressions, before YouTube's share and before accounting for views that never serve an ad. CPM is generally the higher figure, though the gap narrows on channels earning well from memberships and Super Chat, since RPM captures revenue that has nothing to do with advertising.
Usually because a smaller share of your views served ads than the RPM you entered assumed. Seasonal drops in advertiser spending, a shift in where your viewers are watching from, and content flagged as unsuitable for some advertisers all pull the real figure down. Taxes and production costs come off after that.
It is free, and there is no login, sign-up, or software to install.
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